Privacy Policy

We understand the importance of keeping your personal information private and secure. We have adopted strict policies and guidelines of security and confidentiality. On our website, we use the latest website security measures. In addition, only employees trained in the proper handling of customer information are able to view your information.

We have created this privacy in order to demonstrate just how committed we are to protecting the privacy of our Customers and the privacy of other visitors to our web sites. This statement explains why we ask for the information that we do, how we will use it, and what access you have to the information we collect.

We reserve the right to disclose your personally identifiable information as required by law and when we believe that disclosure is necessary to protect our rights and/or to comply with a judicial proceeding, court order, or legal process served on our Web site.

We collect and store personal information from you through questionnaires, surveys, the use of enquiry and registration forms, when you buy our repair plans and each time you e-mail us your details.

We collect and stores the following personal information of the purchaser: name, telephone number, address, e-mail address, product information. We also collect and store the following personal information when you sign up to receive our E-mail Newsletter: name, address, and electronic mail address. All of this information is stored internally.

Your information will only be used by us and our support partners to serve you in regards to the repair and maintenance plans. The information will also be used for analytical and marketing purposes to offer you related plans time to time. Your registration and profile data will be used by us to send you a regular email. We will also use your Registration and Profile data to ensure that you are supplied with the most appropriate content.

Your data may be used for data validation, enhancement, information verification, suppression, credit and risk management, revenue collection, tracing and to the extent permitted by law.

You should know that this process with your personal data may include sending your information outside of the European Economic Area (EEA), and if need be, also across international borders like India. These countries may not have as extensive data protection laws as in the EEA. However, if we send your personal information there, you can be rest assured that we will ensure the same level of safety for the processing in these counties as within the EEA.

By accepting this policy, you authorize us to contact you by email, telephone, mobile SMS and direct mail.

We have the right to keep or retain your session, including your personal information, for up to 180 days and we may remind you through an email to complete your purchase and provide you with a link to your session to help in doing that.

Please remember that you can cancel at any time. Furthermore, you can request suppression of your details from our database if you would prefer us not to use your information for any of the above.

You can also request to know what personal information we hold about you, by writing in person to us at the address below asking for a subject access request.

Use of Cookies: A cookie is a very small text file that is placed on your hard drive by a Web server. Cookies cannot be executed like programs or used as viruses, and the server that placed them can only read them. A cookie cannot access your hard drive and obtain personal information about you, unless you have supplied your information to the site delivering the cookie; it can only be used to store information that you have given the site (by filling out an online order form, for example)

We use cookies to build up a profile of our regular users, to tell our server whether or not you have visited us before. We use this information to provide you with improved service. Cookies can enhance your online experience. Most Web browsers allow you to customize your cookies settings.

All personal, cookie and session ID information are made available to our employees to enable us and any related third parties to deal more effectively with any enquiry you make.

Registered Users and Customers can update their information at any time by contacting us directly via e-mail at

If we are going to use your personally identifiable information in a manner different from that stated at the time of collection, we will notify you via e-mail. You will have a choice as to whether or not we use your information in this different manner. However, if you have opted out of all communication with us, or deleted/deactivated your account, then you will not be contacted, nor will your personal information be used in this new manner. In addition, if we make any material changes in our privacy practices that do not affect user information already stored in our database, we will post the notice on our web site notifying users of the change. In some cases where we post the notice, we will also e-mail users, who have opted to receive communications from us, notifying them of the changes in our privacy practices.

We reserve the right to update this Privacy Policy from time to time. We will only inform you and obtain your permission if we choose to materially expand the sharing or use of your personal information in any way not disclosed on this Privacy Policy at the time of registration or sale.

For further information please write to:

Smart Appliance Care
11 Cliffe Park Way
LS27 0RY